What Is A Flame? from Alphachimp Studio Inc. on Vimeo.

"As a curious 11-year-old, Alan Alda asked his teacher, “What is a flame?” She replied: “It’s oxidation.” Alda went on to win fame as an actor and writer, became an advocate for clear communication of science, and helped found the Center for Communicating Science at Stony Brook University. He never stopped being curious, and he never forgot how disappointing that non-answer answer was." http://www.flamechallenge.org/

For this challenge, Alda tasked scientists with explaining flame. Entries will be judged by a panel of eleven-year-old judges. This compelling opportunity, which puts the power of determining what's effective in education into the hands of students themselves, really moved Alphachimp, and we accepted the invitation from Jeanne Garbarino and Deborah Berebichez of The Fabulab to collaborate on another fun video! (Check out our first collaboration with Jeanne Gabarino: Cholesterol, Friend Before Foe: http://vimeo.com/28475498)

CLIENT: The Fabulab ART & DIRECTION: Perrin Ireland EDITING: Betsy Dodd PROJECT MANAGEMENT: Perrin Ireland